Gentle, Nontoxic and 100% Clean Skincare for Mom & Baby

We care for who you love most

Clean, safe and trusted family essentials thoughtfully designed for babies and beyond.

Leaping Bunny Certified

Pediatrician Approved

Dermatologist Approved

Hypoallergenic

Bestsellers

Bestseller

Baby Shampoo + Wash

Hypoallergenic wash

$11.99

Our tear-free Baby Shampoo + Wash gently cleanses baby’s delicate skin and hair—and is clinically shown to moisturize skin. This no-tears shampoo is made with our proprietary sugarcane-derived squalane, a hydrating superhero that baby's skin was born to love.
No-tears shampoo for baby’s sensitive skin:
Our extra-gentle formula is available...

Bestseller

Baby Lotion

Lightweight moisturizer

$11.99

Our lightweight Baby Lotion is the MVP of baby’s daily skincare routine, giving instant, long-lasting hydration from head to toe and replenishing the natural moisture of baby’s delicate skin. Made with our proprietary sugarcane-derived squalane, a moisturizing superhero that baby's skin was born to love.
Available in two aromas: Fragrance...

Bestseller

NEW Mineral Sunscreen SPF 50

Up to 80 minutes of water-resistant Mineral SPF protection

$15.99

You asked, we delivered! Our bestselling, blendable and beloved Mineral Sunscreen SPF 50 now provides up to 80 minutes of water-resistant protection. Featuring the same base formula you know and love, this 100% mineral non-nano zinc oxide sunscreen goes on light and leaves skin feeling soft and comfortable thanks to...

Balm Stick

Mess-free moisturizing balm

$7.99

This mess-free, multipurpose moisturizer stick is a portable swipe-on skin savior that comforts and hydrates parched skin. Our calming formula is made with our proprietary sugarcane-derived squalane, a moisturizing superhero that baby's skin was born to love.
Balm Stick uses:
This does-everything Balm Stick works wonders on dry little cheeks,...

Bestseller

Baby Wipes

Water-based baby wipes

From $5.49

Our cloud-soft, water-based baby wipes gently cleanse and moisturize baby’s delicate skin. These multipurpose baby wipes are pH balanced, made from 100% plant-based, FSC-certified cloth fibers, and infused with our proprietary sugarcane-derived squalane, a moisturizing superhero that baby's skin was born to love.
*Note: Baby Wipes may arrive in...

Bestseller

Kids Shampoo

Tear-free kids shampoo

$11.99

This tear-free shampoo for kids gently cleanses without stripping moisture from kiddos’ delicate strands. Made with our proprietary sugarcane-derived squalane, a hydrating superhero that nourishes hair and scalp, our gentle tear-free shampoo for toddlers and big kids is designed and clinically tested to deliver major moisture to all hair types...

Bestseller

Kids Detangler

Silicone-free detangling spray

$8.99

Our weightless, silicone-free kids hair detangler effortlessly loosens knots and snarls with zero residue or stickiness. Our superpower ingredient is plant-derived squalane, designed to nourish kids’ sensitive scalps. Clinically tested for all hair types and textures, this detangling leave-in conditioner keeps hair soft and moisturized—no rinsing required. Plus kiddos love...

Mineral Sunscreen Spray SPF 30

Water-resistant mineral SPF

$17.99

This water-resistant mineral sunscreen spray is a breeze to apply and blends effortlessly for broad-spectrum UVA/UVB protection. Made with 100% mineral non-nano zinc oxide and our proprietary, moisturizing sugarcane-derived squalane, this baby-safe sunscreen isn’t just a sunscreen for babies—it’s sun care and skincare for the whole family. This hypoallergenic SPF...

mineral sunscreen broad spectrum SPF 50 by pipette baby

Bestseller

Mineral Sunscreen SPF 50

Mineral SPF for face & body

$15.99

A sunscreen for babies that works for the whole family, our blendable Mineral Sunscreen SPF 50 protects from the sun’s harmful rays with 100% mineral non-nano zinc oxide. This lightweight, baby-safe sunscreen is made with our proprietary sugarcane-derived squalane, a moisturizing superhero that restores skin's natural balance, plus plant extracts...

Mineral Sunscreen Stick SPF 50

Water-resistant mineral SPF

$13.99

Made with 100% mineral non-nano zinc oxide, our water-resistant, baby-safe sunscreen stick provides broad-spectrum UVA/UVB protection for face and body—and because it’s so sheer, moisturizing and blendable, it’s a sunscreen for babies that also works for the whole family. This portable twist-up stick is mess free and easy to use,...

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