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Clean, safe and trusted family essentials thoughtfully designed for babies and beyond.

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Pediatrician Approved Baby Products

Pediatrician Approved

Dermatologist Tested Baby Products

Dermatologist Approved

Hypoallergenic

Bundles & Gifts

Baby Essentials Bundle
New!
Baby Essentials Bundle
Everything baby needs for clean, soft, protected skin
$47.96 $43.16
Whether it's bathtime, playtime, pool time or any time - these essentials care for baby's sensitive skin while keeping it soft, soothed and comfortable with clean and safe ingredients you can trust. Cleanse and nourish even the most delicate skin and hair with our Baby Shampoo + Wash before adding...
Baby Shampoo + Wash Discovery Bundle
New!
Baby Shampoo + Wash Discovery Bundle
Our bestselling Baby Shampoo + Wash in 3 naturally-derived scents
$35.97 $34.17
Enjoy our extra-gentle, tear-free Baby Shampoo + Wash formula in every available aroma and add a little variety to baby's bathtime routine. Including our Fragrance Free Baby Shampoo + Wash for sensitive littles as well as Vanilla + Ylang Ylang for that soft, powdery baby smell we all love. Our...
Baby Lotion Discovery Bundle
New!
Baby Lotion Discovery Bundle
Our family favorite Baby Lotion in 3 naturally-derived scents
$35.97 $34.17
Our lightweight Baby Lotion gives instant, long-lasting hydration from head to toe thanks to sugarcane-derived squalane, a moisturizing superhero that baby's skin was born to love - and now the entire family can enjoy it in 3 100% naturally-derived aromas. Fragrance Free for sensitive littles; Vanilla + Ylang Ylang for...
Baby Bestsellers Bundle
Baby Bestsellers Bundle
Shampoo, lotion & balm trio
$31.97 $30.37
We’ve gathered our three bestselling baby skincare products into one easy bundle. Our gentle daily Baby Shampoo + Wash cleanses hair and skin, everyday Baby Lotion replenishes essential moisture, and our super-rich, multiuse Baby Balm calms and nourishes babies’ delicate or dry spots. These three baby essentials are all made...
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Meet Squalane

Powered by Clean Science

At the heart of all our formulas is our proprietary squalane, a moisturizing superhero that baby’s skin already knows and loves.

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Bestsellers

Aroma: Fragrance Free
Bestseller
EWG Verified
Baby Shampoo + Wash
Hypoallergenic wash
$11.99
Our tear-free Baby Shampoo + Wash gently cleanses baby’s delicate skin and hair—and is clinically shown to moisturize skin. This no-tears shampoo is made with our proprietary sugarcane-derived squalane, a hydrating superhero that baby's skin was born to love.
No-tears shampoo for baby’s sensitive skin:
Our extra-gentle formula is available...
Baby Lotion
Bestseller
Parenting Awards: Good Housekeeping 2022EWG Verified
Baby Lotion
Lightweight moisturizer
$11.99
Our lightweight Baby Lotion is the MVP of baby’s daily skincare routine, giving instant, long-lasting hydration from head to toe and replenishing the natural moisture of baby’s delicate skin. Made with our proprietary sugarcane-derived squalane, a moisturizing superhero that baby's skin was born to love.
Available in two aromas: Fragrance...
Balm Stick
Balm Stick
Mess-free moisturizing balm
$7.99
This mess-free, multipurpose moisturizer stick is a portable swipe-on skin savior that comforts and hydrates parched skin. Our calming formula is made with our proprietary sugarcane-derived squalane, a moisturizing superhero that baby's skin was born to love.
Balm Stick uses:
This does-everything Balm Stick works wonders on dry little cheeks,...
baby wipes by pipette baby
Bestseller
EWG Verified
Baby Wipes
Water-based baby wipes
From $5.49
Our cloud-soft, water-based baby wipes gently cleanse and moisturize baby’s delicate skin. These multipurpose baby wipes are pH balanced, made from 100% plant-based, FSC-certified cloth fibers, and infused with our proprietary sugarcane-derived squalane, a moisturizing superhero that baby's skin was born to love.
*Note: Baby Wipes may arrive in...
Kids Detangler
Bestseller
Kids Detangler
Silicone-free detangling spray
$8.99
Our weightless, silicone-free kids hair detangler effortlessly loosens knots and snarls with zero residue or stickiness. Our superpower ingredient is plant-derived squalane, designed to nourish kids’ sensitive scalps. Clinically tested for all hair types and textures, this detangling leave-in conditioner keeps hair soft and moisturized—no rinsing required. Plus kiddos love...
Mineral Sunscreen Spray SPF 30
Powered by Moisturizing Squalane
Mineral Sunscreen Spray SPF 30
Water-resistant mineral SPF
$17.99
This water-resistant mineral sunscreen spray is a breeze to apply and blends effortlessly for broad-spectrum UVA/UVB protection. Made with 100% mineral non-nano zinc oxide and our proprietary, moisturizing sugarcane-derived squalane, this baby-safe sunscreen isn’t just a sunscreen for babies—it’s sun care and skincare for the whole family. This hypoallergenic SPF...
mineral sunscreen broad spectrum SPF 50 by pipette baby
Bestseller
Mineral Sunscreen SPF 50
Mineral SPF for face & body
$15.99
A sunscreen for babies that works for the whole family, our blendable Mineral Sunscreen SPF 50 protects from the sun’s harmful rays with 100% mineral non-nano zinc oxide. This lightweight, baby-safe sunscreen is made with our proprietary sugarcane-derived squalane, a moisturizing superhero that restores skin's natural balance, plus plant extracts...
Mineral Sunscreen Stick SPF 50
Powered by Moisturizing Squalane
Mineral Sunscreen Stick SPF 50
Water-resistant mineral SPF
$13.99
Made with 100% mineral non-nano zinc oxide, our water-resistant, baby-safe sunscreen stick provides broad-spectrum UVA/UVB protection for face and body—and because it’s so sheer, moisturizing and blendable, it’s a sunscreen for babies that also works for the whole family. This portable twist-up stick is mess free and easy to use,...
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Parent Favorites

Baby Balm

“This balm is awesome. Even my husband and I use it….Great for chapped skin, diaper rash and even as lip balm!”

— SADIES4FB8
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Baby Wipes

“Favorite baby wipes. Love that I can use them knowing they are clean and safe for my baby.”

— LAUREN R.
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Baby Lotion

“Best lotion out there. Clean ingredients and gentle on baby skin.”

— EB MOM
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Baby Oil

“Use this on my daughter after every bath to seal in moisture. Her skin loves it!”

— MILLERTIA

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